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Premier League allows Saudi Arabian sponsorship at Newcastle



Good news for NUFC and their fans...

The Premier League have decided that Newcastle United will be allowed to seek sponsorship deals with Saudi Arabian companies, as long as it’s deemed “fair market value.”

Since the much talked about takeover of Newcastle United in October there has been a temporary block put on the club when trying to find potential sponsorship deals, but now that block has been lifted.

The block was put on by Premier League stakeholders over Financial Fair Play (FFP) concerns as clubs worried that Newcastle could sign deals with companies closely linked with the Public Investment Fund (PIF), which provided the majority of investment for the takeover.

This would mean that club could potentially inflate its spending capacity under FFP for the upcoming transfer windows and other investment which may give Newcastle an “advantage” over others.

The Premier League board will decide what constitutes “fair market value” and therefore have some control over potential sponsorship deals.

What does this mean?

Some of the unhappiness from other clubs and officials towards the takeover will have been lessened to some extent by this decision, however the Premier League now holds the power.

The Premier League dismissed plans of blocking all related commercial deals and have put in place a system where “associated party transactions” will be permitted, subject to heavy inspection.

An independent external assessor will be used by the Premier League board to inspect potential sponsorship deals and league chiefs are hopeful this can prevent manipulation of FFP rules that exist.

The league also have access to a confidential data bank where they can assess value of the deals agreed across the whole league and monitor the investment of all clubs.

However, some may argue that the Premier League will be apprehensive to block potential investors as they themselves would benefit financially from a good relationship with Saudi Arabian companies who are willing to invest in Newcastle. The companies would be indirectly investing in the league itself at the same time.

The decision has allowed Newcastle United to move forward and put in motion plans to bring in sustainable and deep investment into a football club that has been starved of money for the last decade.

It will be interesting to see if they follow the blueprint set by Manchester City and look for deals similar to the one they have with Etihad Airways.

Newcastle will have their own ideas and are likely in contact with companies already over potential sponsorship deals.

One thing is for sure, the new sponsorship deals will be the catalyst for Newcastle to be pumped with investment so that Eddie Howe can improve things on the pitch and bring in some much needed fresh talent.

Short-term, the club are in trouble and need instant investment in the January transfer window to try and reach Premier League safety by the end of the season.

However, the medium and long-term future of Newcastle United is certainly bright.

Thoughts? Is this good news for Newcastle fans? Who would be your first January signing?

Join in the conversation and have your say…



Newcastle United to Reveal New Shirt Sponsor?



Newcastle United Kit Idea - NUFC kits

footballinsider247 are reporting that the main shirt sponsor slot for Newcastle United is expected to be filled by airline SAUDI, who sponsored Newcastle’s mid-season tour of their owners’ homeland in December.

They state ‘This site revealed in February that there is frustration at St James’ Park that they have inherited a kit deal with Castore worth just £5m per year with no break clause and several seasons left to run.’

Newcastle’s recently appointed CEO Darren Eales has already previously expressed that the club at looking at all commercial opportunities and fans on Twitter were keen to mock up their expectation for the new shirts, see below and let us know your thoughts and also see our below video on how NUFC can increase commercial avenues..

Eddie Howe’s team are currently in a strong position to achieve a European slot which would increase revenue into the club allowing more spend whilst staying within Financial Fair Play which is something Howe has spoken about on several occasions as they look to stay within. If the club do reach a European slot it should help significantly with recruitment in the summer by making it a more attractive proposition to any incoming targets.

What do you think of the kits – let us know on our facebook page and join in on the conversation.

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Newcastle United Kit Idea - NUFC kits
Newcastle United Kit Idea - NUFC kits
Newcastle United Kit Idea - NUFC kits
NUFC Concept Kits Designs
NUFC Concept Kits Designs
Credit: NUFC kit concept – twitter


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Amazon filming Newcastle United for “All or Nothing” style documentary



Amazon Prime are currently filming behind-the-scenes footage at Newcastle United for a new documentary.

The docu-series will provide an insight into the club and its efforts to secure a top-four finish and a piece of silverware in the 2022-23 season.

Reports today revealed that camera crews have been filming a four-part documentary for their All or Nothing series. Sky Sports’ Keith Downie confirmed that the series will cover the club and the new owners as they attempt to qualify for the Champions League and win a trophy.

The All or Nothing series has previously documented other Premier League Clubs including Manchester City, Arsenal, and Spurs as well as the Brazilian national team, Juventus, and the All Blacks of rugby.

Newcastle face Manchester United in the Carabao Cup final on February 26 at Wembley.

The Magpies have featured three times in Europe’s most prestigious competition.

Most recently in the 2003-04 season as they reached the third qualifying round, eventually losing on penalties to Serbian side FK Partizan.

The season before the Toon finished third in the 2002-03 Champions League group stages, winning twice against Bayer Leverkusen and drawing with Inter Milan 2-2 at the San Siro. The lineup that night; Given, Solano, O’Brien, Dyer, Shearer (C), Bellamy, Speed,  Griffin, Hughes, Dabizas and Viana.

The series is expected to air later this year and will be available on Amazon Prime.

Based on previous seasons, you can expect exclusive access to training sessions, team meetings and match days, giving fans an in-depth look at what goes on behind the scenes on a day-to-day basis at Newcastle United.

It is set to be an incredible storyline and one that should provide fans with some real insight into what it takes to compete at the top level of professional football.

What do you think Newcastle fans?

Does this excite you or do you stand more with Liverpool boss Jurgen Klopp who once said the cameras could be intrusive to the dressing room when he turned down the offer from Amazon In 2018?


Join the conversation on our Facebook page…

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Newcastle target rejects Everton move following £45m bid.



Newcastle united - St James Park

Everton have made a £40million bid with £5m in add-ons to sign Connor Gallagher from Chelsea.

This comes after Newcastle completed the signing of Anthony Gordon, the club’s second most expensive transfer behind Alexander Isak.

Everton received an initial fee of £40m plus add-ons that could increase the deal to £45m.

The Toffees currently sit 19th in the Premier League and are looking to reinvest the money from the Gordon deal to sign much-needed players under newly appointed manager Sean Dyche. 

But, multiple sources have reported today that Gallagher is not actively pushing for a move and has no intention of going to Goodison Park. However, with Chelsea having met the record-breaking €120m release clause for World Cup winner Enzo Fernandez, Gallagher may be forced to leave the club if the transfer is complete.

This leaves Newcastle an option as the player would prefer a move to a top-six club.

This morning, Eddie Howe said, “We’ll see what we can do to try & bring a player in. There’s no guarantees. In terms of permanent signings, it will be very difficult. We’ll look at a potential loan. But it’s got to be the right player & not one for the sake of it”.

Due to financial fair play, the only way Newcastle could sign the player is through a loan, with an obligation to buy the player for at least £45m, the same price they paid for Anthony Gordon.

Gallagher has been playing regular Premier League football over the last two seasons. Since returning to his parent club Chelsea, the 22-year-old has been linked with a move away to numerous Premier League clubs.

Last season he was named Crystal Palace’s Player of the Season by their fans. He also won the Player of the Month award twice, Goal of the Month once, and was awarded the Young Player of Year at the 2022 London Football Awards.

In the same season, he made 36 appearances scoring eight goals and registering three assists that earned Palace a 12th-place finish, one point behind Newcastle.

Have Your Say!

Would you want Newcastle to sign Conor Gallagher?

Does he start?

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