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Tech company n.gage.io hopes to revolutionise audience experience

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The innovative North East company n.gage.io aspires to transform how audiences engage with leisure, visitor and sporting attractions.

Using a highly customisable, data insight driven SaaS platform with an integrated mobile web-application, operators will be able to deepen their audience and visitor engagement, deliver powerful insights, and increase customer lifetime value.

Already the tech company has begun work with pilot customers from the attraction sector, such as Northumberland Zoo, and the sports sector.

n.gage.io has now secured £150,000 in seed investment from County Durham based Growth Capital Ventures to drive the development of the technology forward and support n-gage.io’s market strategy.

Co-founder and chief executive of Growth Capital Ventures Norm Peterson said: “Once developed, this new platform will give attraction and venue operators at all levels the ability to affordably embrace the power of technology to improve audience engagement both before, during and after a visit, with real-time evaluation tools to gain valuable insights.

“This has been a great opportunity to invest at an early stage and a highly scalable business focussed on innovation in digital media and mobile technology. This initial investment will accelerate the development of the technology and allow the company to scale up the team to drive the business forwards.”

Despite 84% of UK adults owning a smartphone in 2020, only 18% of the 5,500 visitor attractions in England used a mobile app prior to the pandemic.

n-gage.io’s founder and CEO Bryan Hoare said: “Covid-19 has highlighted the importance of technology more than ever; showing how important it is to maintain links with your audience when a national and global crisis disrupts business.

“While the pandemic has accelerated views around technology adoption, more needs to be done to address market affordability and ease of deployment where low levels of technical expertise and lack of resource are often barriers.”

It is hoped that transforming audience engagement and visitor experience will gain businesses more loyal customer bases and therefore increase revenues.

Director of media and content at n-gage.io added: “Our content experiences can also provide focus, delivering engagement in such a way that people’s lives are enriched. We can do so much more with technology for education, bringing our heritage and culture to life for community benefit.”

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Featured

Saudi Arabia wants its investors to own Manchester United

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North East Updates - Breaking News

Sports minister Prince Abdulaziz bin Turki Al-Faisal revealed the country’s latest sporting ambitions in an interview with Sky News – with the sovereign wealth fund already owning Newcastle and now funding a breakaway golf series.

 

Sports minister Prince Abdulaziz bin Turki Al-Faisal revealed the country’s latest sporting ambitions in an interview with Sky News – with the sovereign wealth fund already owning Newcastle and now funding a breakaway golf series.

 

It follows the Manchester United board announcing that they are open to a sale of the club.

Prince Abdulaziz bin Turki Al-Faisalstated he would be keen on Ronaldo signing for a Saudi Pro League after the World Cup, with the 37-year-old a free agent following a controversial interview and exit to Manchester United earlier this week..

 

“Who wouldn’t want him to play in their league?” “He’s a role model to a lot of young players – him and Messi.”

 

Sky news are reporting – It is the availability of United – after the Glazers announced plans for a potential sale – and Ronaldo that is interesting Prince Abdulaziz.

 

What are your thoughts on this – join the conversation on our Facebook page.

 

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Entertainment

Sunday for Sammy Concert Cancelled For 2023 Due To Cost of Living

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A popular charity concert will not be held in 2023 due to the cost of living crisis.

Sunday for Sammy, which is held in memory of North East actor Sammy Johnson, is a biennial event aimed at benefitting young performers.

The long-running event has featured the likes of Joe McElderry, Johnny Vegas, Brenda Blethyn, Denise Welch, AC/DC’s Brian Johnson and Mark Knopfler, Jill Halfpenny and Ant and Dec.

Tim Healy, who hosts Sunday for Sammy, said: “We’ve had lots of enquiries over the recent months asking when the next Sunday for Sammy will take place.

“We are very much aware at the moment that people are struggling with day-to-day living costs and are watching their pennies. Everything is becoming more and more expensive and that includes the cost of putting on a show the size of ours.”

He added: “We can’t in good conscious put on a show that we aren’t sure people can afford to be tickets for. It would be wrong to risk your money you have generously given us.

“So sadly we have decided that there won’t be a show in 2023. We’re going to wait until the time is right.”

Often dubbed The Geordie Command Performance, the shows, which have been running for more than 20 years, are held in memory of Geordie actor Sammy Johnson, who died in 1999.

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STACK Newcastle Bosses Scrap Plans For Christmas Pop-Up Venue

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The owners of STACK have confirmed that there won’t be a pop-up version in Newcastle this Christmas, as plans have been shelved.

At the end of September it was reported that STACK’s owner, Danieli Group, were hoping to bring the brand back to the heart of Newcastle after its Pilgrim Street site was demolished earlier this year, after becoming a firm favourite with locals and visitors since 2018. The pop-up, close to the Crowne Plaza hotel in the Stephenson Quarter, looked set to be a massive draw before STACK makes its permanent return to the city next year, was planned to feature a number of shipping container bars, a new take on its famous Hadrian’s Tipi, street food vans, a stage and large screen, all on one level.

But, it has now been announced that the proposed STACK festive pop-up won’t be happening anymore. Confirming the decision, Neill Winch, CEO of Danieli Group said that while it was sad news that the pop-up would no longer take place, it meant the company can forge ahead with the Worswick Chambers plan.

He commented: “We know how much people miss not having a STACK in Newcastle so we are concentrating our efforts on creating what will become a flagship site back where STACK first began,” he said.

“Work is well underway on the scheme with a view to being open in winter 2023.”

In recent weeks it has announced new developments in Lincoln, Durham, Bishop Auckland and Carlisle.

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